Dari’s table dips are truly great. They are vegan, dairy free and supper yummy. But most of all they are a true reflection of Dari herself. All created around the family’s kitchen table and garnished with love by the perfectionist-  Dari they were a real treat to work on. Our team at Cowan came up with a name that focuses on this unique story and I’ve created a brand where every elements revolve around the family table. Keeping this at the heart of my thinking I designed their bright packaging.  Dari reaching from the front label to the top to place a final ingredient on top / table. All other aspects of the brand follow the same thinking. From stationery with Dari reaching for the phone or pen to fully illustrated website showing scenes from the kitchen.  Dari always appearing by her table telling consumers the brand story.

Designed at Cowan